With technological advances in the 21st century, everyone needs to explore the newest technologies without spending so much of their time and exhausting their busy brains. The same applies to visiting websites or mobile apps, as well as where the rapid and effective response of the website or mobile application is effective. In short, it really is about customers now! And when it comes to mobile apps or website user satisfaction, several technology companies shift to the User Interface (UI) and User Experience Design applications (UX). Most of the time, though, people misunderstand the words UI and UX. So we’re here to decode the UI and UX interface ideas!

User Experience (UX) Development is a technique to enhance the overall user experience when interacting with an application or website in order to meet the target of delivering absolute customer satisfaction. It holds consumer’s insight and provides a simple skeleton for every application.

The User Interface (UI), on the other hand, is the method of optimizing the presentation and interaction of a web or mobile device. It emphasizes mostly on aesthetics of the app and connects with users.

Information Architecture, also known as the IA, is all about satisfying business strategies by designing the information structure of the application or web. The key function of the IA is to provide users with easier navigation, no matter which browser they use.

Interaction Design is about developing a conceptual design that enables users to interact with the product and/or the application. This interaction includes a variety of elements such as aesthetics, colour, font, icons, pictures, motion, sound, space, graphics, etc.

Usability can be referred to as user-friendliness. In terms of finding out how people get the answers they expect by using the application or accessing the site for the first time, and if the application/website is easy to use the usability often requires ways to manage the errors.

Wireframing is all about developing a design preview to test the functionality, appearance, and performance of an application before it is finally launched. It’s a cheap way to test the interface and determine how the application serves the intent.

The visual design of the application or website is like defining the brand image of the company. Visual Design is not only about determining the perfect images, colours, icons, fonts, but also about evaluating the presentation of the application that influences the interaction of users.

Fabulous handcrafted UI/UX designs that reflect the vision and expectations of our client. For us it extends beyond being user-centered to offer outstanding UX; it is predominantly about being content-centric. To build creative design interfaces, our team of UX strategists, information architects, graphic designers, and content strategists strive at the broader spectrum of touchpoints with viewers.