Internet is an easily accessible platform today by numerous people all over the world. Widespread and constant internet access has increased the time spent by a user per day on various websites and apps. Marketing is all about connecting with the audience at the right platform where they are spending the most amount of time. Hence, digital marketing has become an important tool to enhance the performance of a business and improve its overall presence for consumers.

Digital marketing comprises of all marketing efforts that use an electronic device or the internet. Businesses leverage digital channels such as search engines, social media, email, and other websites to connect with current and prospective customers.
Digital marketing is defined by the usage of numerous tools and channels to connect with potential customers where they engage for most of the time online.

Global InfoCloud (GIC) is one of India’s leading I.T and digital marketing service provider, with digital branding skills and a global footprint. We have an expertise in helping multilateral clients in their endeavour to build digital infrastructure for better future. As a fully integrated IT firm, we connect unparalleled mastery across services, markets, and geographies. Various solutions of digital marketing excelled by GIC include:

Search Engine Optimisation (SEO)
SEO is the process of optimizing your website to “rank” higher in search engine results pages, thereby increasing the amount of organic (or free) traffic your website receives. The channels that benefit from SEO include websites, blogs, and infographics. We at GIC have an experience of working with this digital marketing tool and craft a strategy well in advance to create an effective campaign.

Pay-per-click (PPC)
PPC is a method of diverting traffic to your website by paying a publisher every time your ad is clicked. One of the most common types of PPC is Google Ads, which allows you to pay for top pages in Google’s search engine results pages at a price “per click” of the links you place.
Our team of experts streamlines the advertisements and creates a campaign with highest PPC.

Web Design and development.
Web design refers to designing of websites and its layout that are displayed on the world wide web. It usually refers to the user experience aspects of production and maintenance of website. Our team of web designers have an experience of designing a user-friendly website with consistent layout. We have designed websites for esteemed clients from various business sectors in India providing them a smooth platform for promoting their products or services.

Conclusion
Global Info Cloud aims at providing clients with proficient and timely services. We take care of all your technical as well as design and development requirements for website and apps. In addition to that, we take care of virtual marketing needs of our clients. Indian market is brewing with various local businesses which can take advantage of our digital marketing solutions and reach wider range of clients virtually. Global InfoCloud being a provider of an array of DM services can prove to be a one stop solution to the business owners in India for outsourcing their marketing and setting up of an online platform.