What is ROI?ROI or Return on Investment is a simple formula to calculate the amount spent on a particular service and the return value to a business under the influence of its application.Return on Investment =...
Social media is a widely accepted platform across everyone who uses internet over their cellphones. Promoting your business over this platform means reaching millions of people without having paid huge amount f...
Social Media Customer Service, as the name suggests is to use online platform and give customer service and support. In digitally connected era, social media is widely used by millions of people and they expect...
Google is a crucial parameter for successful online content, so it’s important to understand its working. This search engine is ever-dynamic as it is constantly updated keeping in mind the user experience. It h...
Business-to-Business (B2B) Marketing If you often read business publications or frequent professional forums online, you have likely come across the abbreviation “B2B” and “B2C”. ...
Before starting about Facebook marketing guide, let us understand what is Facebook? Everyone knows the story of Facebook and how it started. The hero of the story is Mark Zuckerberg, and he brought chang...
Marketing Marketing helps to widen the reach of the product. With proper planning and methods, marketing can do wonders. Traditional marketing techniques are hectic. A lot of resources are used in market...
Fashion and digital marketing are the most relatable terms these days and one cannot agree more to this. Fashion is something which changes every minute. The trends in the fashion industry change and they chang...
If you are an entrepreneur or a business owner and are running your business online or offline, the first question to ask yourself is ‘Does your business have a digital marketing plan?’. If yes then you are on ...
When the whole world is online and everything is getting digitalized how can schools not be included in the list? Every time a parent types “schools near me” or “the best school in the city” he /she is searchin...
With the increase in technology, we can say that we live in a digital world where our maximum decisions are dependent on the online presence of different industries. Gone are those days when the brands would do...
The beauty industry is all about helping people feel good about themselves and provide them with services which makes them feel relaxed and stress-free. The widespread web of this industry includes spa, beauty ...
Have you ever noticed how automation and digitalization have changed our lives in the last decade? And have you ever thought what impact it is going to make in the coming 10 years? It is said that by 2028 autom...
The main aspect of any website is its overall look and appearance. A nicely developed website with the right sort of features and tabs can impress a visitor and it also improves the chances of him/her getting c...
With more than 800 universities, over 1.5 million schools and countless institutions, the demand for education and related services is growing at an alarming rate in India. Moreover, with government and private...
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